Associate Director, Customer Insights & Capabilities, KCP NA (Education)
Associate Director, Customer Insights & Capabilities, KCP NA
Job Description
You're not the person who will settle for just any role. Neither are we. Because we're out to create Better Care for a Better World, and that takes a certain kind of person and teams who care about making a difference. Here, you'll bring your professional expertise, talent, and drive to building and managing our portfolio of iconic, ground-breaking brands. In this role, you'll help us deliver better care for billions of people around the world. It starts with YOU.
This role leads Kimberly-Clark Professional North American Restroom Customer Insights & Research as well as the organization's Insights Capabilities Program. As an integrated strategic leader, you will spearhead all critical research supporting NA Innovation, Integrated Marketing, CX, Digital Commerce, Category & Sales. This role is also responsible for exploring, testing and scaling B2B Customer Insights capabilities to build out best practices & action standards and represent Professional/B2B within Kimberly-Clark I&A Capabilities' team.
In this role, you will:
Lead Strategic Insights Projects Driving Impact Ensure team's business-level learning agendas reflect the most important customer questions for the business in support of the category/brand's top tier growth goals. Lead critical insights projects or processes that disproportionately impact the brand's growth goals and/or ability to create competitive advantage. This will include all brand development and executional insights initiatives including innovation pathway development, commercial programs, CX optimization & digital acceleration.
Custom projects include the following: Brand Equity, U&A Studies, Customer Segmentation, Purchase Drivers & Decision Trees, Customer Journeys, Innovation Concept Development, Claims & Commercial Programs Testing.
Bring Vision To The Business Lead assessments of market landscape including business trends, market performance and customer risks & opportunities; Collaborate with cross-functional partners to develop principles based on customer insights to underpin strategic business plan.
Possess Methodology Expertise Serve as subject matter expert for team to design and explain research and analytics results when necessary. Lead project with collaboration with with research suppliers.
Drive Insights Capabilities Advancement Responsible for developing and driving the KCP I&A agenda to advance capabilities and high-quality standards in the spaces of customer insights and industry foresights, all with the goal of enabling more timely and better business decisions due to a more holistic view of customers and business performance.
Develop Standards & Best Practices Assure that best research practices and governance standards are utilized across the KCP businesses.
Manage Investment. Maximize the brand's learning plan investment by assuring that learning agendas align to strategic issues for the business and drive towards value creation.
Advance Knowledge Management Lead resourceful and fiscally responsible mindset by ensuring previous custom research, analytics, syndicated and other internal resources are incorporated into learning plans; Ensure approvals and reports are thoroughly documented and published in a timely manner.
Build Peer/Stakeholder Talent Partner within the Insights & Analytics community, collaborating with counterparts to consolidate learning needs, provide input, resources and local guidance to cross-KC and globally executed projects, pilots and task forces. This role helps build talent across the community by sharing key projects and best practices.
About Us
Huggies®. Kleenex®. Cottonelle®. Scott®. Kotex®. Poise®. Depend®. Kimberly-Clark Professional®. You already know our legendary brands—and so does the rest of the world. In fact, millions of people use Kimberly-Clark products every day. We know these amazing Kimberly-Clark products wouldn't exist without talented professionals, like you.
At Kimberly-Clark, you'll be part of the best team committed to driving innovation, growth and impact. We're founded on more than 150 years of market leadership, and we're always looking for new and better ways to perform – so there's your open door of opportunity. It's all here for you at Kimberly-Clark.
Led by Purpose. Driven by You.
About You
You perform at the highest level possible, and you appreciate a performance culture fueled by authentic caring. You want to be part of a company actively dedicated to sustainability, inclusion, wellbeing, and career development.
You love what you do, especially when the work you do makes a difference. At Kimberly-Clark, we're constantly exploring new ideas on how, when, and where we can best achieve results. When you join our team, you'll experience Flex That Works: flexible (hybrid) work arrangements that empower you to have purposeful time in the office and partner with your leader to make flexibility work for both you and the business.
In one of our professional roles, you'll focus on winning with consumers and the market, while putting safety, mutual respect, and human dignity at the center.
To succeed in this role, you will need the following qualifications:
Bachelor's degree and 10+ years of experience in elevating insights roles, advanced degree preferred
Expertise in executing behavioral science experiments and experience leading, designing, executing, and reporting primary market research.
Deep understanding of how to integrate B2B customer insights fundamentals including primary & secondary research, syndicated research, positioning & communication development, and strategic business analysis into business, innovation, and marketing strategies. This includes segmentation, need states, concept and product development/validation, test and learn approaches, design/packaging testing, creative optimization and more
Exceptional track record of translating insights into strategy and innovation priorities for a business/brand
Ability to work effectively with all levels of business team management
Ability to coach others and build organizational talent relative to market research and strategic thought
Proven ability to integrate data from a variety of sources to provide clarity and direction to multi-functional team
Strong influencing skills and ability to shape strategic direction
Preference for candidates who have experience in B2B Insights, Analytics & Capabilities
Role is hybrid-based and based in Roswell-Atlanta, GA area.
Total Benefits
Here are just a few of the benefits you'd enjoy working in this role for Kimberly-Clark. For a complete overview, see www.mykcbenefits.com.
Great support for good health with medical, dental, and vision coverage options with no waiting periods or pre-existing condition restrictions. Access to an on-site fitness center, occupational health nurse, and allowances for high-quality safety equipment.
Flexible Savings and spending accounts to maximize health care options and stretch dollars when caring for yourself or dependents.
Diverse income protection insurance options to protect yourself and your family in case of illness, injury, or other unexpected events.
Additional programs and support to continue your education, adopt a child, relocate, or even find temporary childcare.
To Be Considered
Click the Apply button and complete the online application process. A member of our recruiting team will review your application and follow up if you seem like a great fit for this role.
In the meantime, please check out the careers website.
And finally, the fine print….
For Kimberly-Clark to grow and prosper, we must be an inclusive organization that applies the diverse experiences and passions of its team members to brands that make life better for people all around the world. We actively seek to build a workforce that reflects the experiences of our consumers. When you bring your original thinking to Kimberly-Clark, you fuel the continued success of our enterprise. We are a committed equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status, sexual orientation, gender identity, age, pregnancy, genetic information, citizenship status, or any other characteristic protected by law.
The statements above are intended to describe the general nature and level of work performed by employees assigned to this classification. Statements are not intended to be construed as an exhaustive list of all duties, responsibilities and skills required for this position.
Employment is subject to verification of pre-screening tests, which may include drug screening, background check, and DMV check.
Veterans and members of the Reserve and Guard are highly encouraged to apply.
Salary Range: $167,000 - $195,000 USD
At Kimberly-Clark, pay is just one aspect of our total rewards package, which also includes a variety of benefits and opportunities to achieve, thrive and grow. Along with base pay, this position offers eligibility for a target bonus and a comprehensive benefits suite, including our 401(k) and Profit-Sharing plan. The anticipated base pay range for this role is provided above for a fully qualified hire. Actual pay will depend on several factors, such as location, role, skills, performance, and experience. Please note that the stated pay range applies to US locations only.
This role is available for local candidates already authorized to work in the role's country only. Kimberly-Clark will provide relocation support for this role.
#LI-Hybrid
Salary Range: 157,720 – 194,760 USD
At Kimberly-Clark, pay is just one aspect of our total rewards package, which also includes a variety of benefits and opportunities to achieve, thrive and grow. Along with base pay, this position offers eligibility for a target bonus and a comprehensive benefits suite, including our 401(k) and Profit Sharing plan. The anticipated base pay range for this role is provided above for a fully qualified hire. Actual pay will depend on several factors, such as location, role, skills, performance, and experience. Please note that the stated pay range applies to US locations only.
Primary Location
Roswell Building 300Additional Locations
Worker Type
EmployeeWorker Sub-Type
RegularTime Type
Full time